- Refer a friend
Create a referral form for your customer to refer to their friend / family. If you reward the customer, they’re more likely to keep referring!
- Loyalty card
If your product / service is something that is frequently bought, like a coffee, you can create a loyalty card where their 10th purchase is free. You can easily set this up with a business card size, find templates online and buy a stamp.
- Points program
Reward customers on how much they’ve spent with you. Like a boots advantage card, you can reward customers with a certain amount of points based on their spend e.g. 1 point every £1 spent, and once they get to a certain amount, you’ll send them a voucher.
Whichever loyalty program you choose, always remember to factor this into your pricing as a 10% discount means 10% less gross profit!
